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The Roofing CRM that works for you. 

Exterio (formerly Roof Chief) is the next generation roofing CRM and estimating software built for exterior contractors. Respond to every lead in seconds, build and sign estimates on site, and get paid without chasing — roofing, siding, windows, gutters, and more in one system.

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Trusted by hundreds of growing roofing and exterior contractors across the U.S. and Canada.

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Answer leads in seconds

Build speed-to-lead campaigns by lead type — generating automated sales rep-level texts, emails, and call tasks to your team the moment a lead lands. Respond to high value leads in seconds, not hours or days.

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Sign the job on site

One click turns your measurements into a detailed estimate — a single package or Good/Better/Best — and packages it into a professional proposal they can select and  sign on the spot or on the couch that night. Be the first bid on the table and the one that hears yes.

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Streamline your operations

Every action and stage change automatically builds the next task list — assigned to the right person. Your crew stops retyping the same address, measurements, and products into three more screens.

 

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Get paid without chasing

Take the deposit by card or ACH the moment they sign, then send the invoice by text or email. Unpaid invoices follow up on their own until they're paid — so collections stop being somebody's Friday afternoon.

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Roof Chief is now Exterio: A New Chapter, Built on Experience

Built by the team behind Roof Chief, with over a decade of CRM experience serving exterior contractors, Exterio is an AI-native CRM built to improve sales performance without sacrificing operations or production.

Exterio helps contractors move faster with intelligent automations, follow up better with integrated communications, and present a more professional buying experience with digital sales proposals, all on a clean platform that can run the entire business.

Experience Exterio today and starting beating your competition tomorrow.

Fast results. Meaningful impact.

10+

Hours per week saved

2x

Job win rate

100%

US based support

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US HUMAN BASED SUPPORT

Human Support, Every Step of the Way

When you choose Exteiro, you get access to helpful resources, built-in guides, and AI assistants that make learning the platform easy — but you’ll never be stuck talking to a bot when you need real help.

Every customer receives white-glove onboarding, personalized training, and unlimited access to U.S.-based support from people who know roofing and other exterior trades. No tickets, no waiting, no hidden fees — just a team committed to your success.

Whether it’s setup, automation, or a new workflow you’re testing, we’re here to make sure you and your team succeed — every step of the way.

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Run your business anywhere

Capture photos, AI inspection reports, manage crews, document projects, and stay connected from the office or the field. 

 

Don't just take our word for it! Hear it from our customers.

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"Our estimators love how easy it is to build out formulas for accurate estimates. It’s a tool that has really streamlined our process and made our job a lot easier."

Liz H

Director @ Streamline Roofing


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"The staff at Roof Chief (Exterio) is very responsive and help with anything they can. They truly take your thoughts, questions and concerns to heart and try to benefit you and your company in the best way possible!"

Amanda Rivera
Co-Owner of Fasten-Pro Roofing
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"Roof Chief helps our sales team generate accurate and professional proposals on the spot, which has helped us close more jobs."

Kevin Kropf
Co-Owner @ Stutzman & Kropf

Explore all of Exterio's powerful features...

Mobile App
Automation
Material Ordering
Job Closeout
Integrations
Lead Intake
Estimating
Job Site Tracking
Invoicing
US Based Support
Customer Portal
Proposals
Job Management
Payments
EagleView™
Contact Management
eSignature
Calendar Management
Reporting
Consistent Pricing

Frequently Asked Questions

What is Exterio?

Exterio is an intuitive, powerful roofing CRM and project management platform built for roofing and exterior contractors 

It helps you manage leads, build estimates, schedule jobs, and collect payments — all in one place.

Built on everything we learned from Roof Chief, Exterio is a completely reimagined platform designed to help contractors move faster and stay organized without the complexity of traditional systems.

 

Is Exterio roofing software or a CRM?

Both. Exterio is a roofing CRM that also includes project management and estimating in one platform.

You can track leads, build estimates, manage production, and collect payments — without switching between multiple apps.

 

Does Exterio include estimating and job management?

Yes. Exterio includes fast estimating, scheduling, job tracking, and customer communication — all in one system.

With tools like lightning fast Good, Better, Best  and AI Property Insights, contractors can generate accurate estimates quickly and manage jobs from start to finish without leaving the platform.

How much does Exterio cost?

Exterio’s pricing is transparent and designed to grow with your business, starting as low as $199/mo.

Plans are built around your team size and needs, with no hidden fees for core features like estimating, job management, and payments.

Visit our Pricing page to see current plans and options.

Can Exterio handle payments and financing?

Yes. Exterio includes built-in payments and financing to help contractors close jobs faster.

Accept credit cards, ACH, and digital payments, and offer financing options — including 0% APR when available — to help homeowners say “yes” sooner.

How is Exterio different?

Exterio is built specifically for roofing and exterior contractors —  not generic systems built for every industry — so every feature fits how your business actually works.

It’s faster to learn, easier to customize, and powerful enough to handle roofing, siding, windows, decks, maintenance, and more in one flexible system.

Unlike many CRMs, Exterio combines estimating, proposals, payments, and financing — helping you quote faster and close more jobs.

What is the best roofing CRM software?

The best roofing CRM software helps contractors estimate jobs quickly, track every lead, and manage projects without complexity. Platforms like Exterio combine CRM, estimating, and job management in one system to help contractors win more work.

Resource Center

We share guides and reviews to help roofers sell more jobs and run a tighter business. Start with our Best Roofing CRM 2026 review, or explore the full Resource Center for more tips.